Intel Pakistan launches ‘Tablet’ to bring revolution
Intel Pakistan launches its Intel powered notebook “Tablet” across Pakistan to bring a technological revolution in the country, said Naveed Siraj, a country manager while briefing the media here on Thursday. He said Intel imparted training in information technology to 0.3 million teachers while 50 research workshops were conducted in Pakistan. Adult IT literary programme was launched in rural areas to educate and train the rural women.
He said Intel Pakistan had embarked on a nation-wide initiative to increase awareness of personal computing devices and drive domestic adoption of technology in Pakistan by targeting consumers with message of how a PC could change their life. He said the campaign would reach out to consumers in a targeted manner across the country through awareness sessions. In addition to this, through its on-ground activities and retail marketing programmes, Intel will continue to educate consumers on the subject: Why a PC is a transformational device! The main premise of this campaign is that in current age, users want more than just a personal computer.
“Intel realises the benefits as PC can bring to a consumer to help accentuate a person’s skills and employability, foster growth and nurture creativity, thereby helping bring about a nation-wide change,” Naveed Siraj added. “In our quest to bring about nation-wide awareness for digital literacy, we will urge consumers to pursue their passions and creativity with an Intel processor powered computer,” Asma Aziz and Maham Khan said.
“Intel believes that technology can play a pivotal role in ending the digital divide in Pakistan and driving personal growth, be it in developing job skills or providing easy access to quality education, healthcare and critical government services. Our efforts through this campaign are one step in this direction and hope that more people will purchase personal computing devices and get a firsthand experience at the transformative capability of technology,” they concluded.