KARACHI: Using big data, machine learning and cognitive intelligence, Mindshare Pakistan has built AI-rich solutions that have transformed the way Media Planning has been done for ages. Mindshare Pakistan, a subsidiary of Group M Pakistan, and owned by the Global WPP network, has been in operation in Pakistan since 1999. With an elaborate and wide […]
KARACHI: ‘Why should I study media?’ According to Kamal Siddiqi, director of the Centre for Excellence in Journalism at the Institute of Business Administration (CEJ-IBA), this is a question that’s in the mind of everyone studying media sciences these days besides wondering about a future in the media industry, especially now when the media is […]
PESHAWAR: Speakers at a training workshop asked the users of social media to follow ethics and use the fast emerging medium for the benefits of the people. The three-day training workshop titled “Digital Citizen Journalism” was organised by Individualland (IL) at a local hotel here on Thursday. Mashhud Ali and Saifullah Khokar acted as resource […]
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