APNS awards announced
KARACHI, April 27 2006: Orient Advertising by winning highest business award for the 18th consecutive time, a feat unsurpassed in the history of Pakistan advertising. This year, the agency has own four awards in different categories. To acknowledge the services of SH Hashmi, the all Pakistan Newspapers society (APNS) has also decided to dedicate the award of Public Service campaign as SH Hashmi Award for Public Service Advertising.
The APNS has announced the winners of the 18th All Pakistan Newspapers Society Advertising Agency for the period 2003-2004, which will be given at the APNS Awards Ceremony scheduled to be held in May, 2006 at Islamabad.
The panel selected the following Awards:
Business Performance Awards: Orient Advertising (First), Midas (Second), Manhattan Pakistan (Third).
Special Business Performance award goes to Midas, Lahore. Special business awards go to orient advertising for periodical publications, for regional publications, and for metro B publications.
Client performance Awards: The first award goes to Orient advertising for Pakistan Mobile Communication, second award to Midas for Punjab Development fund, and one goes also goes to Midas for Director General Public Relations, Punjab.
Product launch Awards goes to Pakistan International Airlines (Boeing 777) and Corporate and Marketing Communications.
Best Copy Award (English): Adcom gets gold award for Tapal Tea ad’ introducing a revolutionary round teabag’ and silver to Synergy Advertising for Warid Telecom. Ad ‘Don’t’ you wish we were here earlier’s
Best Copy Award (Urdu): Midas gets gold for Educations Development, Punjab, ad ‘pehla Intekhab Meyari Kittab’and silver to adcom for tapal tea, ad ‘Tapal Family Mixture.’
Best Visual design (Black and White): Gold goes to Synergy Advertising for Bank Al Falah Ltd ad ‘Kisan Ki Falah Bank Al Falah’and silver to Synergy Advertising for Habib Bank Ltd, ad ‘HBL e-Bank.’
Best Visual Design (Colour): Gold goes Adcom for Muslim Commercial Bank, ad ‘Measured International Standard’ and silver to JWT Asiatic for Unliver ad ‘Living to the fullest.’
S H Hashmi Award for Public service Advertising: Gold to Synergy Advertising for The Patients’ Bahbud Society for AKUH ad ‘Your Zakat Can…’ and silver to corporate and Marketing Communications for TCS ad ‘You’re four timers more likely.’
The President APNS has decided to nominate Kafeel A. Burney of Muslim Commercial Bank for Presidential Award for Publication Relations.
Source: The News