Digital media still unexplored | Pakistan Press Foundation (PPF)

Pakistan Press Foundation

Digital media still unexplored in Pakistan

Pakistan Press Foundation

KARACHI: Entrepreneurs should start treating the digital arena as a strategic component of their businesses rather than an extension thereof, said Fazal Ashfaq, CEO of B Solutions, a Lahore-based digital advertising agency, while speaking to The Express Tribune on Wednesday. Despite rapid rate of growth in digital ad spends, its share in Pakistan’s total ad […]