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Pakistan Press Foundation

Media advertisement revenue jumps to Rs 75.6b in 2020-21: Report

Pakistan Press Foundation

ISLAMABAD: The government’s business-friendly and prudent economic policies led to a boom in media ad revenue, surging it to Rs 75.64 billion in the fiscal year 2020-21 from Rs 58.6 billion in 2019-20. According to a report published by leading Pakistani magazine Aurora, the ad revenue of television, in the last fiscal year, grew by […]


Another ban imposed on advertisements by illegal housing schemes

Pakistan Press Foundation

Islamabad: The district administration has imposed a ban on advertisements of 140 illegal housing schemes that are operating without getting a No Objection Certificate (NOC) from the Capital Development Authority (CDA). According to an official notification No. MCI/Administrator-1(1)/(2021) issued by Deputy Commissioner Islamabad Hamza Shafqaat, “MCI has decided to ban within the Capital Territory all […]


ECP failure: Media, advertising and elections

Pakistan Press Foundation

As we approach the finish line on May 11 in a fog of bombings, killings, advertising blitzes, media clamour and derogatory invective by leaders, it seems that the Election Commission of Pakistan (ECP) has squandered an opportunity to effectively monitor and regulate the use of advertising and media during the elections. An unprecedented opportunity became […]