Press Information Department issues new guidelines for government’s media advertising | Pakistan Press Foundation (PPF)

Pakistan Press Foundation

Press Information Department issues new guidelines for government’s media advertising

Pakistan Press Foundation

ISLAMABAD – Press Information Department (PID) on Thursday issued new guidelines to implement Advertisement Policy 2021.

The guidelines and procedures were approved by Oversight and Implementation Committee (OIC) chaired by Secretary Ministry of Information and Broadcasting.

These guidelines and criteria cover instructions for print, electronic, digital, cinema and outdoor advertising by the government.

The instructions for selection criteria and procedure for advertising agencies by the ministries and attached departments, corporations and autonomous bodies have been included in the guidelines.

These guidelines and procedures are available on PID’s official website www.pid.gov.pk.

Source: The Nation


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