Pakistani media -Pakistan Press Foundation (PPF)

Paksitan Press Foundtion

Pakistani media

Sir: We live in a rapidly changing world as a result of the great technological advances in the field of information technology. Information sharing has become speedy and more available. This advance has also helped in the growth of media and brought many positive changes around the globe. In a democratic set-up, the responsibilities of the media have increased. Not only does it increase the outflow of information, thus raising the level of awareness in the public, it can serve as a bridge between the people and the government, allowing interaction between the two. Pakistani media is trying to enlarge its sphere rapidly, but is yet to realise its full role in promoting an informed citizenry. Although the Pakistani media enjoys considerable freedom as compared to the past, there are many posts to cross before the Pakistani media can play its true role in shaping an informed and dynamic society.

Source: Daily Times