Emirates-Pakistan, Geo to work for revival of cinema in country | Pakistan Press Foundation (PPF)

Pakistan Press Foundation

Emirates-Pakistan, Geo to work for revival of cinema in country

KARACHI: Geo has once again fulfilled its promises. In 2012, when the Emirates Airlines-sponsored super hit film “London, Paris, New York” was released, Geo had made a promise to viewers of the film that air tickets for London, Paris and New York on the Emirates Airlines will be presented as gift to those lucky persons who are selected in a draw to be made out of all the tickets of the film sold at cinema houses and multiplexes.

This dream came true on 11 March 2013. The draw was held in Karachi. The ceremony was attended by Imran Aslam, Zaheer-ud-din Khan, Naseem Ahmad, Saleem Lalani from Geo and Kamran Niazi, Iftikhar Cheema and Freddy Sidhwa of Emirates Pakistan.

Imran Aslam of Geo TV said, “The revival of cinema is our aim. For this purpose we promoted ‘London, Paris, NewYork’ and the venture met with great success. We are grateful to the sponsors for this big success and we pledge to play our role in the future too.”

Saleem Lalani said that they gave an opportunity to people to join the draw by viewing the film. “We received thousands of coupons from all over the country. The lucky persons who will be selected through a draw will be presented three air tickets each for the three cities.” He said that in addition to patrons they are equally thankful to the sponsors for the unprecedented success of the film.

Kamran Niazi of Emirates Pakistan said that they were extremely pleased with their partnership with Geo. He added that the name of the film is so enchanting that during the promotion of the movie we felt as if we were promoting these three most beautiful cities of the world. The good thing is that the film met with success and we hope to continue our cooperation with Geo Films for the revival of films in Pakistan.

On the occasion, names of nine lucky persons chosen through a draw were announced. In all, there were nine tickets-three for London, three for Paris and three for New York.

It would be worthwhile to state that in the romantic comedy ‘London, Paris, New York’ released under the banner of Geo Films in 2012, the lead roles were played by celebrated singer Ali Zafar and Aditi Rao Hydari . The story was written by Annu Menon who also directed the film. Besides playing the lead role, Ali Zafar has also composed music for the film.

Source: The News

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