Campaign: P@SHA launches Digital Pakistan 2020
KARACHI: Pakistan Software Houses Association (P@SHA) Chairman Syed Ahmad announced the launch of ‘Digital Pakistan 2020’ campaign at the 3rd Grand Tech Executive Meet-up. The event was part of an on-going series to unite top tech executives in the industry with young and emerging start-ups to collectively address issues the industry is facing. The campaign is meant to promote diversity in technology and innovation, collaborate with the government to address impediments to growth, such as quality human capital, infrastructure and taxation related issues, that are being faced by individuals as well as companies. “The IT industry can address two of Pakistan’s major issues; creation of almost 300,000 new white collar jobs for the youth, and an export jump to reach $5 billion per year by 2020,” said Ahmad.